Category & Commercial Strategy Manager CIS is responsible for deployment and implementation of category management principles and commercial strategy as well as lead the team of category management professionals across CIS region to support KC business growth.
The role is part of CIS Leadership Team providing the responsibility for business strategic decisions and people agenda.
The role reports to General Manager, CIS.
Key individual accountabilities
Lead the category management team
Category management : Develop and deploy category vision and strategy based on deep understanding of key growth’s drivers in categories, channels and clients, shopper’s understanding and insights, identifying additional source of growth Lead Joint category development process with major clients, develop relationship with retailers, helping them in providing category growth Lead creation and delivery of categories plans for channels and specified customers based on DPSM (distribution, pricing, shelving, merchandising) approach
Commercial strategy : Develop and deploy Commercial Strategy based on revenue management and strategic pricing, category expansion and channel’s portfolio optimization, etc.
and agree top down annual budgets by category & customer in line with financial & brand objectives Develop and deploy trade investment and promo strategy through implementation of Trade Marketing calendar based on categories guidelines and financial targets Organize revenue transformation process to maintain profitability, optimize gross-to-net and find internal source of growth
Partner with cross-function to deliver the commercial strategy
Develop category management and commercial capabilities across commercial department
Full responsibility for Revenue Growth management initiatives implementation
5 years of work experience in international FMCG Company in category management, revenue management and strategy
Successful track of leading and growing a team (2 years+)
Strong Influencing and leadership skills
Strong analytical skills
Strong presentation skills
Solid understanding of retail business
Knowledge of Nielsen Data base